Villing Views

News, views and more from Villing & Company on items of interest to marketing professionals

Marketing Communications

Happy New Year!
What Happened in 2010 and What to Expect in 2011

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Although many marketers are glad to see 2010 in the rearview mirror, it did provide some landmark developments including the coming of age of social media and the proliferation of mobile devices and apps. If you missed it, the Villing & Company staff addressed these trends in our Dec. 31 blog post. In this issue of Villing Views, we look back by reprising some of the most popular articles we produced in 2010 and take a look at the road ahead for marketers in 2011.

Our Staff Looks Back on 2010 > >

Thom Looks Forward to 2011 > >

 
OUR MOST POPULAR ARTICLES OF 2010 (that you probably haven't read)
Nathan DeSelm

Marketing Like a Newborn: If You Keep Up That Annoying Screaming, You're Going to Be Ignored.

Nathan DeSelm (November 19, 2010)

On November 2, Nathan became a father. After several sleepless nights, he realized that the incoherent, bloodcurdling screams of his newborn reminded him of one thing: bad marketing.

Read More > >

Lesley Langfeldt

Short or Long Taglines? Maybe That's Not Even the Right Question.

Lesley Langfeldt (September 15, 2010)

Take our quiz to see if you know which brands these taglines belong to. You may find the length of the tagline doesn't necessarily determine its memorability.

Read More > >

Jeannine Villing

Marketing to Your Employees: Say What?

Jeannine Villing (February 26, 2010)

Employees are often the direct link to customers, which is why it's important for them to understand their company's brand. Here are two examples of companies that understand the importance of internal marketing.

Read More > >

 
 

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Monthly Wallpaper Designs

January wallpaper January 2011
by Mathew Siecker
February wallpaper February 2011
by Brad Rosier
March wallpaper March 2011
by Ellen Imbur
 
 

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