Villing Views

3 Keys to Turning Marketing into Storytelling

Andy Fuller (December 9, 2011)

What I remember most about the holidays is storytelling. I find it ironic, then, that the art of storytelling in marketing campaigns seems to be lost this time of year.

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QR Codes: Good, Bad or Just Ugly

Thom Villing (March 5, 2012)

If you think QR codes are just a fad, you may want to think again. I found all kinds of statistics about the growth of QR code usage.

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Are Consumers Really Brandwashed?

Lori Headley (February 6, 2012)

Lori discusses a recent book about the tricks companies use to manipulate our minds and persuade us to buy.

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Rocco's Restaurant Website

Rocco's is celebrating their 60th anniversary and, while the family restaurant brought pizza to the South Bend area, they wanted to remind people to come savor the tradition. Villing & Company was glad to help by designing targeted outdoor boards. We also produced the company's website.

Check out their site at roccosoriginalpizza.com.

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