Villing Views
News, views and more from Villing & Company on items of interest to marketing professionals
People View What Interests Them... and Sometimes, It's an Ad.
Many marketers seem to believe that it's more important to get their message out there than to take the time and apply the creativity necessary to make it interesting.
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The App-ification of the WebDue to the explosive growth in mobile traffic and touchscreens on traditional computers, your next website should be heavily influenced by mobile application design for the best user experience. |
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The Marketing of an Anchorman: How Much is 2 Much?In traditional advertising, there is definitely what is called a "wear-out" factor when an advertiser repeats a commercial too frequently. But that is not the case with the marketing of Anchorman 2. |
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It's an Ad, Ad, Ad, Ad WorldAds. They're all the same no matter how you spin it and all-around irritating. Right? |
It's the Cause That CountsIt's a new year and a new season of South Bend Civic Theatre performances. As the Theatre's creative services provider, we designed and produced their annual subscription brochure and the posters for the new season again this year. Even if the Theatre weren't a client, we would still encourage everyone to check out this year's line-up. It's outstanding. |
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