Blog
In today's world the most successful brands maximize their customer loyalty through emotional branding.
Villing & Company summer intern, MacKenzie Mason, shares about what the intern experience is like.
Thom Villing shares six practices that diminish a marketer's brand.
Villing & Company president, Thom Villing, shares recent examples of strong creative in advertising.
When it comes to spending, the boomer generation is “where the action is.”
The Fyre Festival is an example of how putting a PR campaign ahead of planning the actual event, product or service will catch up with one in the end.
Amid our day-to-day responsibilities, it is easy to temporarily lose sight of the fact that marketing needs to be a sustained and nurtured process.
Marketers frequently overlook opportunities to access third party referral sources as a means of extending their brand messaging.
The ability to write and send actionable press releases remains one of the core components of any PR professional's toolbox.