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The popularity of voice enabled devices and voice search has skyrocketed over the last several years. How will your organization take advantage of these new technologies now that so many users are having conversations with their devices?
Already have a mobile friendly site and want to perform even better with your website's SEO? Introducing the latest web hotness, AMP (Accelerated Mobile Pages).
Data-driven tactics are great but they are no substitute for having a carefully constructed strategic plan.
You want people to connect with your brand. They cannot do that if they feel your brand does not align with their values.
Focusing on the consumer decision-making process and understanding what patients prioritize will ensure engagement and retention over time.
As marketers (and consumers) we have an obligation to question conventional wisdom.
An overall strategic marketing plan is the foundation upon which all successful marketing campaigns are built.
There is a certain pleasure in finding the key to successfully unlock a particularly challenging KPI. And when you do, everyone is happy and inspired.