Villing & Company continues to build relationships
with clients in a wide variety of marketing fields.
This gives us a fresh outlook on modern trends and helps us
avoid the tunnel vision that's possible when specializing too narrowly.
While we have specialized knowledge in several key industries, we believe
there is also great benefit in the cross-pollination effect of leveraging ideas from outside
those industries to create new opportunities and enhance marketing impact.
We're especially qualified in several key industries
due to our long-term experience in these areas. These include
We also have extensive experience in food and foodservice marketing,
education, transportation, faith-based organizations, manufacturing,
sports, arts, technology and economic development.
Research plays a large role in understanding what drives the behavior
of a client's customers and key stakeholders and ultimately delivers valuable marketing
insights. When serving any market, we become students of the customer
so we can better empathize with their goals and desires.
Clients appropriately expect and deserve proof-of-performance.
While it may be cliché to say we are results-focused, we strongly believe it is
our responsibility to work with our clients to determine the key metrics
that matter to them and orient our strategy for maximum impact.